Bata India has roped in Bollywood actor Kartik Aaryan as its new brand ambassador. Carrying forward Bata's fashion-forward narrative, Kartik will be seen promoting popular brands under the Bata umbrella. The association will begin with the launch of a new campaign by Bata. Kartik will be seen in a series of advertisements across television, digital and other mediums.
The company is the largest retailer and leading manufacturer of footwear in India and is a part of the Bata Shoe Organization. The company’s four state-of-the-art production facilities are located strategically across India, producing all kinds of footwear. Currently, the company owns brands like Mocassino, Hush Puppies, Scholls, North Star, Power, Marie Claire, Bubblegummers, Ambassador, Comfit.
