Mahindra Group setting up Mahindra Advanced Design centre in UK

07 May 2021 Evaluate

Mahindra Group is setting up Mahindra Advanced Design Europe (M.A.D.E) in the West Midlands, UK. The new Centre of Excellence (CoE) will be a part of the Mahindra Global Design Network that includes the Mahindra Design Studio in Mumbai, India, and Pininfarina Design in Turin, Italy.

M.A.D.E is a strategic enhancement of Mahindra’s global design capabilities and renews its commitment to bring to its customers sophisticated, authentic SUVs with an unmissable presence. M.A.D.E will further sharpen Mahindra’s distinctive product designs and differentiated technology offerings to further its safe, thrilling, yet efficient connected car experiences.

Mahindra & Mahindra (M&M) is the flagship company of the Mahindra Group, a multinational conglomerate based in Mumbai, India. Amongst the various business interests of its parent group, the company is mainly involved in the automobile manufacturing. It is one of the leading auto companies of India.

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