Videocon D2H plans to raise $150-200 million through IPO

01 Nov 2012 Evaluate

Videocon Group’s direct-to-home (D2H) television broadcast services arm - Videocon D2H is reportedly planning to raise between $150 million and $200 million through an initial public offer (IPO). The company is planning to file the draft red hearing prospectus (DRHP) for the share offering by the end of next month and depending on market conditions will launch it in the first half of next year.

The advisors for the share sale are Swiss bank - UBS and Indian investment banks - Enam Securities and ICICI Securities. Videocon D2H, which launched its operations in 2009, plans to use the share sale proceeds to expand within the country.

D2H television broadcast services in India have started gaining momentum on the back of growing spending power in Asia's third-largest economy. Further, the companies are likely to benefit from the Indian government's move to digitize the cable network.

The company’s rivals include Tata-Sky, a venture between the Tata Group and British Sky Broadcasting, Airtel DTH of telecom operator Bharti Airtel and Reliance Big TV, owned by Reliance Communications.

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