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Indian Hotels Company’s Taj rated as strongest hotel brand in world

25 Jun 2021 Evaluate

Indian Hotels Company’s (IHCL) iconic brand -- Taj has been rated as the strongest hotel brand in the world. Taj topped the strongest brands list for having stood resilient in spite of the challenges posed by the pandemic, besides other achievements. The Taj brand has re-entered the ranking for the first time since 2016 when it was at 38th spot.

Indian Hotels Company and its subsidiaries are collectively known as Taj Hotels Resorts and Palaces and recognized as one of Asia's largest and finest hotel company. It operates in the luxury, premium, midmarket and value segments of the market.

Peers
Company Name CMP
The Indian Hotels Co 739.00
ITC Hotels 159.25
Mahindra Holi.&Resor 200.15
EIH 305.15
Chalet Hotels 879.65
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