Liberty Shoes, footwear major has decided to cater to the fashion community as it aims to gear up for an immediate market turnaround. For this initiative, it has scrapped the forecast model and moved to a replenishment model.
The company plans to add 100 stores by next March at an estimated investment of Rs 25-50 lakh a store. It currently has 400 stores across India which is a mix of company-owned-company-operated and franchised stores.
Liberty Shoes has been engaged in the business of manufacturing and selling leather and non-leather footwear since 1993-94. The company has a manufacturing capacity of 106 lakh pairs of shoes (leather and non-leather) per annum. The production facilities of the company are located at Karnal (Haryana), Ponta Sahib (Himachal Pradesh) and Roorkee (Uttaranchal).
