Yes Bank, India’s fourth largest private sector bank, has won the ‘Best Overall Mobile Lifeline Launch’ award at Connected World Forum Awards, in Dubai. The bank has received this recognition for its ‘YES Sahaj Micro-ATM’, a frugal innovation, which leverages the computing power of a low cost mobile handset and basic GPRS connectivity to deliver essential banking services like cash deposit and withdrawals, in rural hinterlands. ‘YES Sahaj’ has built-in stringent security features and can even function in areas with limited, intermittent GPRS connectivity.
Connected World Forum, the world’s leading event dedicated to mobile Value Added Services (VAS), has been the forum to discover all the latest developments in mobile money, mobile health, mobile education, mobile agriculture and other mobile lifeline services.
Yes Bank, the private sector lender offers a full-range of client-focused corporate banking services, including working capital finance, specialized corporate finance, trade and transactional services, treasury risk management services, investment banking solutions and liquidity management solutions among others to a highly focused client base.