Reliance Industries' step down arm -- Reliance Brands (RBL) has entered into a long term franchise agreement with Balenciaga to introduce the luxury brand in the Indian market. RBL will be Balenciaga's sole partner to launch the brand in the India.
Founded by Spanish-born Cristóbal Balenciaga in 1917 and established in Paris in 1937, the original house of Balenciaga defined modern couture with its many innovations to form and technique.
RBL is the subsidiary of Reliance Retail Ventures, the retail arm of Reliance Industries.
Reliance Industries is India’s largest private sector company. The company’s activities span hydrocarbon exploration and production, petroleum refining and marketing, petrochemicals, retail and 4G digital services.
