Yes Bank planning to up ante on marketing

31 May 2023 Evaluate

Yes Bank is planning to up the ante on marketing and will be spending 30 per cent higher on advertising activities in FY24. As per the company, the exact spends can vary because the rates can differ at the time of booking properties. The bank will be advertising across media formats including television and outdoor, and the digital will be a long tail which will outlast others.

Yes Bank is engaged in providing banking services, including corporate and institutional banking, financial markets, investment banking, corporate finance, branch banking, business and transaction banking, and wealth management.


Yes Bank Share Price

23.24 -0.12 (-0.51%)
21-May-2024 16:01 View Price Chart
Peers
Company Name CMP
HDFC Bank 1458.40
ICICI Bank 1120.65
Axis Bank 1137.00
Indusind Bank 1405.55
Kotak Mahindra Bank 1694.55
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