SEBI Reg. Investment Advisor

Download App

MoneyWorks4Me

Thomas Cook unveils new digital campaign

05 Jun 2023 Evaluate

Thomas Cook (India) has unveiled a new campaign to capitalise on the significant demand shift towards customized holidays. The campaign positions the brand as India ka Holiday Specialist, with the company’s long history of fulfilling holiday dreams for millions of customers over the years.

The company’s accelerated digital focus has resulted in building and strengthening its hybrid model - combining state of the art technology with human expertise and personal touch. This has resulted in a significant drop of around ten years in the average age of the company’s holiday customers. With Young Indians willing to increase spends for that once in a lifetime experience - there is a noteworthy shift from a saving to spending mindset.

The strategic intent behind the campaign is to take a long term and leadership position in the customized holidays space by owning noteworthy differentiators such as the most experienced holiday experts (itinerary curators), who now serve customers at their doorstep as a personal holiday maker to help them create itineraries as per their preferences.

Thomas Cook (India) is India’s leading integrated travel services company.


Thomas Cook (India) Share Price

110.94 1.63 (1.49%)
17-Apr-2026 16:59 View Price Chart
Peers
Company Name CMP
IRCTC 564.75
Thomas Cook (India) 110.94
TBO Tek 1291.85
Transcorp Intl. 28.03
Le Travenues Techno 179.05
View more..

About MoneyWorks4Me

MoneyWorks4Me is a SEBI-registered Investment Adviser (IA) dedicated to helping investors build long-term wealth through transparent, research-driven, conflict-free guidance. Founded in 2008, we started our journey as a Research Analyst (RA), providing deep fundamental analysis, intrinsic value insights, and long-term investing frameworks for Indian equities. In 2017, we transitioned to a full-fledged SEBI-registered Investment Adviser, strengthening our commitment to acting as a fiduciary—always putting the investor’s interest first.

Our Vision

To become India’s most trusted, research-powered fiduciary advisory platform—where every investor, regardless of experience, can make calm, confident, and well-reasoned investment decisions.

What Makes MoneyWorks4Me Different

Our Approach: Ensuring compounding work its magic on client portfolio.

MoneyWorks4Me ensures this through:

×