Apollo Tyres inaugurates first retail outlet for Vredestein tyres in India

26 Jun 2023 Evaluate

Apollo Tyres has inaugurated the first exclusive branded retail outlet for Vredestein tyres in India. India’s one of the most premium tyre counters, Madhus Tyre Centre, Hosur Main Road, Bengaluru, in the southern part of the country, has been chosen as the first exclusive outlet for Vredestein brand of tyres.

This specialist counter for Vredestein, follows a modern up-market retail format of selling tyres - ensuring ample visual appeal, comfort and convenience to customers, and providing opportunity to learn about the product’s applications and performance before making the final purchase. They, thus bridge the gap between tyres being a low involvement category product and the need for expert guidance, to enable customers buy the right tyres, suited to their vehicle, driving style and usage.

Apollo Tyres is one of the leading tyre manufacturers in India with its product portfolio spread across tubeless and tube type tyres for cars, suvs, trucks, buses etc.


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