Thomas Cook (India) and its Group Company, SOTC Travel have signed a strategic agreement with Sentosa Development Corporation (SDC), Singapore, the premier island resort getaway and Asia’s leading leisure destination. The strategic partnership aims at capitalizing on the Companies’ viable leisure segments. The multi-pronged initiative focusses on deepening product development and marcom to create top of mind visibility and drive visitations to Sentosa.
Singapore’s e-visa and extensive air connectivity offers easy/convenient access for multiple getaways to Sentosa. With Thomas Cook & SOTC’s consumer data revealing high Indian appetite for experiential travel, Sentosa’s diversity of unique leisure and entertainment makes it an Indian favourite. Exciting developments include The Palawan @ Sentosa, Shangri-La Group’s first standalone lifestyle and entertainment precinct which features eight distinct experiences like HyperDrive (electric go-kart circuit with gamification features), UltraGolf (an 18-hole mini golf course) and two beach clubs.
The Memorandum of Understanding aims to deepen the relationship between Thomas Cook, SOTC and Sentosa, and drive destination awareness to increase Sentosa’s capture rates from the Country’s powerful metros-mini metros; equally the strongly emerging Regional India/Bharat’s tier 2 and 3 cities.
Thomas Cook (India) is India’s leading integrated travel services company.
| Company Name | CMP |
|---|---|
| IRCTC | 565.00 |
| Thomas Cook (India) | 105.72 |
| TBO Tek | 1289.70 |
| Transcorp Intl. | 26.69 |
| Le Travenues Techno | 178.30 |
| View more.. | |
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