Tata Motors launches Prima range of commercial vehicles in Sri Lanka

04 Apr 2013 Evaluate

In a bid to meet the increasing demand for Prima range of commercial vehicles in the Sri Lankan market, Tata Motors has launched the same in association with its local partner Diesel & Motor Engineering.

Prima range of the company’s commercial vehicles includes tractor-trailers, tippers, and special application vehicles which can meet varied end user requirements.

Diesel & Motor Engineering, leading engineering companies in Sri Lanka, caters to brands such as Bosch, Skil, Blaupunkt, and Fischer, Mercedes-Benz, Komatsu, Michelin, Osram, Siemens and Tata among others.

Tata Motors’ total sales (including exports) of Tata commercial and passenger vehicles in March 2013 were 72,712 vehicles. The company’s domestic sales of Tata commercial and passenger vehicles for March 2013 were 69,160 units. The cumulative sales (including exports) for the company for the fiscal were 810,086 units.

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