EaseMyTrip has launched its first offline franchise retail store in Pune, Maharashtra. This is a strategic move aligned with the brand’s expansion plans through its franchise model. With this innovative approach, EaseMyTrip intends to tap its offline customer base and offer them tailored meet-and-greet experiences.
The office is situated in Parakh Capital in Pune, which is one of the prime localities in the city. The interiors of the store have a modern touch, complimenting the brand’s colour palette to ensure customers connect better and have a strong brand recall.
The store will provide high-end services, ranging from flight and hotel bookings and purchasing bus, railway and group tickets to luxurious vacations, cruise and charter packages. EaseMyTrip’s Pune store will also offer add-on services of visa applications and related formalities.
Easy Trip Planners (EaseMyTrip) is the second largest online travel agency in India in terms of gross revenue.
