Vadilal Industries, Ahmedabad-based ice-cream maker is planning to launch a new range of products this summer. The Artisan range of products, which would include ice cream log, ice cream pastry, ice cream sandwich, cookie pie sandwich, ice cream bar (called as Sneak-a-Bar) and Kewara Mataka Kulfi. The company is also planning launch a new range of ice candies made with fruit pulp in flavors like cranberry, kiwi and mixed-fruits under the Falala brand name. Meanwhile, the company is expected to generate revenues of Rs 50 crore this year.
Vadilal Industries is engaged in the manufacture and sale of ice-cream and processed food products. The company's ice-cream segment offers a range of ice creams and frozen desserts in packs, including cups, party packs, family bricks, dollies, cones, and candies.