Hero MotoCorp to set up full-fledged manufacturing operations in Bangladesh, Colombia

02 May 2013 Evaluate

Hero MotoCorp, country’s largest two-wheeler manufacturer, is mulling to set up full fledged manufacturing operations in Bangladesh and Colombia (Latin America) by the end of this financial year, thereby marking its first initiative on manufacturing operations in international markets since the termination of its joint venture with former partner Honda Motor Company. Post this, the company also plans to explore opportunities for assembly facilities in African countries such as Kenya and Nigeria.

The market size in Colombia and Bangladesh is large and the manufacturing units there would help the company expand business in these geographies rapidly. while about 6,00,000 two-wheelers are sold in Colombia every year, the Bangladesh market size is about 2,00,000 units a year. Presently, the company already has completely knocked-down units (CKD) assembly operations in Bangladesh and Colombia, through distributors.

Hero MotoCorp is the World's single largest two-wheeler motorcycle company. Honda Motor Company of Japan and the Hero Group entered a joint venture to setup Hero Honda Motors Limited in 1984. Hero Honda Motors changed its name to Hero MotoCorp following the exit of its erstwhile Japanese promoter, Honda, from the company.

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