In a bid to focus on bigger outlets and a wider product range, including merchandise, Bata is planning to open 100 stores every year in India. In this regard, global footwear major will invest Rs 100 crore. The company will invest around Rs 60 lakh to Rs 1 crore for a store.
The company is planning to expand its offering from footwear to product lines for both men and women for the entire family to handbags and fashion accessories.
The company has around 1,250 stores across India. Last year, the company opened 189 stores.
Besides, Bata is also planning to have specialised footwear stores for its licenced brands like Hushpuppies across India.
