IRIS Clothings has opened two new Exclusive Brand Outlets (EBO) located in the thriving malls of Kolkata and Siliguri, West Bengal, signifying a key milestone in its aggressive expansion strategy for FY25. Following the successful launch of five EBOs, the company is in line with its plan to open a total of 15 EBOs across different locations during the current fiscal year (FY25). The launch of new EBOs is a part of a broader strategy to solidify IRIS’s retail presence and increase the accessibility of its product range to a wider array of customers.
This strategic move underscores the IRIS commitment to bring unparalleled shopping experience to customers in the region. With a focus on quality, style, and comfort, the brand continues to cater to the different needs of its customers, offering an immersive shopping experience for parents and children.
Iris Clothings is a fast-growing readymade garment company that is primarily engaged in designing, manufacturing, branding and selling garments for kids wear under its brand name DOREME in India.
