The revival in sales of the Nano in the last four months has encouraged Tata Motors to double production plans for the small car by up to 20,000 units a month this fiscal. In March, the Nano sold 8,707 units, nearing its all-time peak of 9,000 units sold in July last year.
Though the Sanand plant currently produces 9,000-10,000 units a month, its annual installed capacity is of 2.5 lakh units. After the bad publicity that followed the fire incidents, Tata Motors, to instill confidence in customers, announced schemes including offering a free four-year/60,000-km extended warranty and a comprehensive maintenance contract for new buyers at Rs 99 a month. Tata Motors Finance also promised up to 90 per cent finance for the Nano at easy rates. Volumes for the compact have since picked up; in December 5,784 units were sold, in January 6,703, and February 8,262 units.
In a contrast, sales of the Indica range have been on a decline. Under pressure from growing competition in the A2 segment, the hatchback sold 6,937 units in March (down 40 per cent year-on-year) after selling 10,591 units in January. The Indica range, which includes petrol and diesel models on the new Vista platform, had seen volumes going down to 5,923 units in December.
| Company Name | CMP |
|---|---|
| Tata MotorsPassenger | 356.45 |
| Maruti Suzuki | 13510.00 |
| Mahindra & Mahindra | 3237.35 |
| Hyundai Motor India | 1890.00 |
| Mercury Metals | 35.00 |
| View more.. | |
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