Bosch unveils home and car washer range under DIY category

21 Aug 2013 Evaluate

Bosch’s power tool division has unveiled a new Home and Car Washer range as part of its Do-It-Yourself (DIY) category of products in India. Further, the company is aiming to garner Rs 100 crore under the DIY segment, which is growing at an annual compounded rate of 20%.

The product is available in five models ranging from Rs 10,500 to Rs 18,000. The range is available in popular retail outlets and on e-commerce portals like Flipkart. The car washers can be used to clean mud, debris and rain gutters.

Bosch is a major player in the diesel segment and 60% of its sales come from diesel segment. It is also among the larger suppliers of common rail direct injection (CRDI) systems in India. The company buys half of the components required for the CRDI systems (by value) locally.

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