VIP Clothing has launched its vibrant sub-brand Frenchie X on Amazon India. Taking yet another striking step into deep digital retail integration, the brand continues to ensure that its bold & comfortable fashion is easily accessible to India’s growing base of online shoppers.
This industry trailblazer has been manufacturing men’s premium innerwear for more than five decades. Over the years, it diversified its portfolio with innerwear for women & children, and the recently launched athleisure wear, Rivolta. The brand has repeatedly aligned itself with changing preferences and modern needs, and this alignment stretches beyond just design & production.
The company is expanding its focus towards a more agile sales & delivery strategy while being rooted in quality craftsmanship. It recently made headlines for its collaboration with Myntra and for pioneering 10-minute delivery presence on Swiggy Instamart and Zepto to ensure VIP Frenchie X’s unparalleled excellence is available at the fingertips.
VIP Clothing is a leading Manufacturer, Marketing and Distributor of Men’s and Women’s innerwear and socks under the brand name VIP, Frenchie, Feelings, Leader and Brat.
