Value retailer V-Mart Retail is likely to concentrate on the high margin categories such as fashion and lifestyle. It is also planning to exit the FMCG category after some time. The company plans to open 60 new stores in next two years, which will have only apparels and lifestyle fashion products as they fetch better revenue margins.
The company gets almost 80% of its revenue from the fashion business while FMCG accounted for a mere 16%. Its turnover stood at Rs 390 crore for fiscal 2013.
