Ather Energy is planning to scale up its retail network to 700 Experience Centres (ECs) across India by the end of FY26. This significant expansion will nearly double the company’s current footprint, making it easier for customers across the country to experience, test ride, and own an Ather scooter. The expansion comes at a time when the company is seeing strong momentum, driven by the success of the Rizta, company’s first family scooter, which recently crossed 1 lakh units in retail sales within a year of its launch.
Rizta has expanded company’s reach beyond its core performance segment, attracting family scooter buyers, and has significantly increased its sales across key states including Gujarat, Rajasthan, Maharashtra, Delhi, Madhya Pradesh, Odisha, and Chhattisgarh. It has also boosted market share in regions where the brand previously had a smaller presence. Rizta alone now contributes to nearly 60% of company’s total sales, unlocking new cities and bringing in a wider base of family buyers, setting the stage for a much stronger retail presence in the coming months.
As of March 31, 2025, the company had 351 Experience Centres in India, along with 24 centres in Nepal and Sri Lanka. Around 46% of these are in South India, where the company first built its base. With Rizta opening up new demand pockets, the company will now triple its store count in north markets and will also continue to expand in east and west markets by the end of FY26.
Ather Energy is a pure-play EV company that designs all its products ground up in India. Since its inception in 2013, the company has focused on product and technology development in India in order to build an E2W ecosystem.
| Company Name | CMP |
|---|---|
| Bajaj Auto | 9997.75 |
| Hero MotoCorp | 5100.45 |
| TVS Motor | 3492.00 |
| Eicher Motors | 7110.40 |
| Ather Energy | 934.70 |
| View more.. | |
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