Marico’s wholly owned subsidiary -- Marico South-East Asia Corporation (MSEA) has entered into definitive agreements to acquire 75% equity stake in Skinetiq Joint Stock Company (Skinetiq). The said transaction is aligning with Marico’s long term strategy of building a strong premium beauty play in Vietnam, while enabling participation in the country’s growing D2C beauty market and also realizing various operational synergies.
The transaction is expected to be completed within 90 days from the date of signing definitive agreements, subject to receipt of requisite regulatory approvals and customary closing conditions.
Marico is one of India’s leading Consumer Products Group, in the global beauty and wellness space.
