Hero MotoCorp, country’s largest two-wheeler maker, has registered 5.61 per cent rise in total sales at 5,30,530 units for November this year as compared to 5,02,305 units in same month previous year.
The company, despite a sluggish market environment, has managed to achieve such robust volumes due to a slew of strategic initiatives that it rolled out. Moreover, the path-breaking 5-year warranty on its entire range of motorcycles and scooters has received an overwhelming response from the customers.
Hero MotoCorp is the World’s single largest two-wheeler motorcycle company. Honda Motor Company of Japan and the Hero Group entered a joint venture to setup Hero Honda Motors in 1984. Hero Honda Motors changed its name to Hero MotoCorp following the exit of its erstwhile Japanese promoter, Honda, from the company.
