Dish TV India has been voted ‘India’s Most Attractive DTH Brand’ by Trust Research Advisory (TRA) under their report titled ‘India’s most attractive brands - 2013’. The results are based on a primary survey conducted with 3000 consumers across 16 cities based on matrix of 36 brand attractiveness traits.
Trust Research Advisory (TRA) is India’s foremost research agency and a brand intelligence company dedicated to understanding and analyzing stakeholder behavior through two proprietary matrices of brand- trust and brand attractiveness.
Dish TV is India’s largest direct-to-home company and part of the biggest media conglomerate - Zee Group. Dish TV has on its platform 400+ channels and services including 21 audio channels with 13.5 million subscribers, which is growing.
