M&M sells over 75000 units of its iconic XUV500 in just over 2 years

09 Jan 2014 Evaluate

Mahindra & Mahindra (M&M), a part of the $ 16.7 billion Mahindra Group had sold more than 75,000 units of its cheetah-inspired XUV500 in just over two years since its launch. Launched in end-September 2011, the XUV500 was designed entirely in-house at Mahindra’s world class research and development facility called Mahindra Research Valley (MRV) in Chennai, and has, since launch, set a benchmark of its own.

The company has recently launched the entry level ‘W4’ model of the XUV500 at an attractive price of Rs 10.95 lacs (ex-showroom, Delhi). The entry level W4 model is powered by the mHawk 140 bhp engine. In addition to the Cheetah-inspired design, it boasts of a range of technology, safety and comfort features.

Mahindra & Mahindra (M&M) is the flagship company of the Mahindra Group, a multinational conglomerate based in Mumbai, India. Amongst the various business interests of its parent group, the company is mainly involved in the automobile manufacturing. It is one of the leading auto companies of India.

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