Eicher Motors is planning to invest Rs 600 crore in Royal Enfield business. The company would utilize the investment to expand capacity and new products of Royal Enfield. This development is much as per company’s plans of investing Rs 600 crore this year on product development and marketing initiatives.
Additionally, the company, earlier reportedly was eying to increase its market share with the introduction of its Pro series of trucks, which would be rolled out as early as next month.
Eicher Motors is one of the leading manufacturers of commercial vehicle. It has manufacturing facilities located in Madhya Pradesh, Tamil Nadu, Maharashtra, and Haryana.
