M&M’s arm debuts XLV concept at Geneva Motor Show

07 Mar 2014 Evaluate

Mahindra and Mahindra’s (M&M) South Korean subsidiary SsangYong Motor, has unveiled its new strategic concept car for future development as well as other major models, at this year’s Geneva International Motor Show, presenting its direction for future production and proving that it is prepared to foray into the European market.

At the 84th Geneva International Motor Show, the company debuted its XLV (eXciting smart-Lifestyle Vehicle), a new strategic SUV concept for smart users. In addition, various major models were presented at the motor show, targeting the steadily growing European SUV market. These models included the New Korando C (Exports name: New Korando), which was showcased for the first time at the motor show after its release into the global market, the Korando Turismo (New Rodius), and the Korando Sports.

Mahindra & Mahindra (M&M) is the flagship company of the Mahindra Group, a multinational conglomerate based in Mumbai, India. Amongst the various business interests of its parent group, the company is mainly involved in the automobile manufacturing. It is one of the leading auto companies of India.

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