Elder Health Care to focus on the FMCG business: Report

19 Mar 2014 Evaluate

Elder Health Care, after selling branded domestic formulations business to Torrent Pharmaceuticals, is reportedly planning to concentrate on the FMCG business. The company is aiming to achieve top-line of Rs 500 crore in FY 2014.

The company’s FMCG business includes various over the counter (OTC) brands, color cosmetics products along with its distribution brands including Richfeel and Stay On. Moreover, the company has been increasing its OTC portfolio over the last few years and has a total of 13 products (own and licensed) covering segments.

Elder Health Care, a part of the Elder group of companies is engaged in manufacture of a range of FMCG and Skin Care Products through research and development and also products through licensing agreements with Indian and International companies.

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