Shree Balaji (Mala) Textiles was originally incorporated as ‘Shree Balaji (Mala) Textiles Private Limited’ on September 30, 2005. Thereafter, name of the company was changed from ‘Shree Balaji (Mala) Textiles Private Limited’ to ‘Shree Balaji (Mala) Textiles Limited’, consequent to conversion of the company from private to public company, pursuant to a special resolution passed by the shareholders of the company on February 20, 2025 and a fresh certificate of incorporation consequent to change of name was issued by the RoC on March 24, 2025. 

It is a contract manufacturer and wholesaler of cotton sarees in India’s B2B cotton sarees wholesale segment. Its Promoter’s experience in cotton sarees segment dates back to the year 1990’s, wherein its Promoter was engaged in the trading of cotton sarees. Gradually it shifted its business model from trading to pure play manufacturing of cotton sarees on job work basis and that is when along with getting manufacturing done at designated job work units, it also started its manufacturing facility in Jetpur in the name of Shree Brindavan Chandra Prints. Its products are recognised in textile industry under its own brand name ‘Mala Saree’. The company operates into B2B business model, focusing on selling its products through a network of brokers, dealers, wholesaler and retailers spread across Central, East, North, Northeast, South and West parts of India. 

Its products are manufactured through job workers as well as at its own manufacturing facility. The processes which are inherent in the manufacturing of cotton sarees are carried out both by the job workers and at its manufacturing facility. Most of its products are manufactured through job workers. In the cotton saree manufacturing industry, a significant portion of manufacturing is carried out through job work units. This operating model is adopted to strategically leverage the inherent advantages of job work arrangements, primarily; i) contract manufacturers typically operate large-scale facilities that offer economies of scale, enabling cost efficient production, and ii) they are strategically located within established textile hubs, where access to raw materials, skilled labour, and efficient, cost-effective transportation infrastructure is readily available. By engaging job workers, it is able to optimize operational efficiency, manage costs effectively, and benefit from the well-developed textile ecosystem without incurring substantial capital expenditure on in-house manufacturing facilities.

Business area of the company

The company is engaged into designing, manufacturing and wholesale business of variety of high-quality cotton sarees. It operates into B2B business model, focusing on selling its products through a network of brokers, dealers, wholesaler and retailers spread across Central, East, North, Northeast, South and West parts of India.

Awards and recognitions

• 2014-15: Awarded the Gaurav Shikhar Samman 2015 by Kolkata Textile Traders Welfare Association for excellence in textile trade. 
• 2023-24: Certificate of Membership awarded to Shree Balaji Mala Textiles Pvt. Ltd. by the Calcutta Saree Dealers Association, recognizing the company as an honourable member since 2023.
• 2023-24: Shree Balaji (Mala) Textiles Pvt. Ltd. became a constituent member of the Chamber of Textile Trade & Industry, Kolkata (Membership No. 3547).

History and milestones

• 2005-06: The company was incorporated as a private limited company. 
• 2006-07: The company took over the proprietorship firm named ‘M/s. Shree Balaji Textiles’.
• 2009-10: Company bought/set up Factory at Jetpur, Gujarat.
• 2024-25: Conversion of the company from Private Limited to Public Limited and consequent name change from ‘Shree Balaji (Mala) Textiles Private Limited’ to ‘Shree Balaji (Mala) Textiles Limited’ vide fresh COI dated February 15, 2024. 
• 2025-2026: The company received ISO 9001: 2015 Quality Management System on June 06, 2025.