Meesho was originally incorporated as ‘FashNear Technologies Private Limited’ on August 13, 2015. Thereafter, the name of the company was changed to ‘Meesho Private Limited’ on May 13, 2025. Upon the conversion of the company into a public limited company, pursuant to a resolution passed by its Board dated June 5, 2025 and a special resolution passed by its shareholders dated June 5, 2025, the name of the company was changed to ‘Meesho Limited’, on June 10, 2025.

The company is a multi-sided technology platform driving e-commerce in India by bringing together four key stakeholders - consumers, sellers, logistics partners and content creators. Its value-focused ecommerce marketplace serves consumers from diverse income backgrounds across India by offering ‘Everyday Low Prices’. This is made possible by providing a low-cost channel for sellers, which in turn allows them to offer a wide assortment of products at affordable prices to consumers. Sellers on the company includes manufacturers, wholesalers, and traders. It engages with logistics partners, encompassing first and last-mile delivery businesses, sorting centres, and truck operators, to ensure cost efficient order fulfilment. Content creators on Meesho enhance product discovery and drive sales by sharing engaging content. Its platform is designed to deliver a personalised discovery led shopping experience to consumers, making online shopping easy and engaging for consumers. It monetizes its platform through services that are provided to sellers such as order fulfilment, advertising, and data insights.

Its value focused platform is designed to serve all segments of consumers across India by making ecommerce affordable, accessible and engaging. It is focused on providing ‘Everyday Low Prices’ to consumers. Its technology-first operations, platform scale and efficiency offer low-cost order fulfilment to sellers on it. This, along with a zero-commission model for sellers enables it to reduce the average cost charged to sellers and provide a wide assortment of products ranging from low-cost unbranded products, regional brands and national brands at affordable prices on it. Its artificial intelligence/machine learning (AI/ML) led algorithms are designed to deliver a personalised, discovery led shopping experience to consumers similar to an offline window-shopping experience, making online shopping easy and engaging for consumers.

Business area of the company

The company is a multi-sided technology platform driving e-commerce in India by connecting four key stakeholders: consumers, sellers, logistics partners, and content creators. Its value-focused ecommerce marketplace serves consumers from diverse income backgrounds across India by offering ‘Everyday Low Prices.’ This is made possible by providing a low-cost channel for sellers, which in turn allows them to offer a wide assortment of products at affordable prices to consumers. Further, It engages with logistics partners, encompassing first and last-mile delivery businesses, sorting centres, and truck operators, to ensure cost efficient order fulfilment. 

Awards and recognitions

• 2020: Awarded ‘Young Turk Startup of the Year’ at the CNBC - TV18 India Business Leader Awards
• 2021: Felicitated on becoming a unicorn start-up in 2020-2021 by Government of Karnataka at the Bengaluru Tech Summit 2021
• 2022: Awarded at the ‘Pride of India Brands - The Best of South Awards’ by e4m
• 2022: Awarded ‘gold’ under the 'David v/s Goliath' category for the ‘Reclaiming the value of Low Prices’ campaign at the EFFIE Awards India
• 2023: Recognised on the list of ‘TIME100 Most Influential Companies 2023’
• 2024: Awarded 'Gender Diversity Champion in Supply Chain - 2024' for ‘empowering women entrepreneurs, fostering inclusive practices and promoting equitable opportunities, thereby transforming the e-commerce landscape and driving social change in India’ in the ISCM Supply Chain Ranking 2024 by the Institute of Supply Chain Management
• 2024: Awarded ‘Most Disruptive eRetailer of the Year’ at the iReC 2024 Retail Innovation Conference & Expo
• 2025: Recognised among ‘500 High-Growth Companies - Asia Pacific, 2025’ by The Financial Times and Statista

History and millstone

• 2018: One million Placed Orders in a single month on the ‘Meesho’ platform. 
• 2022: Meesho crosses 100 million Annual Transacting Users.
• 2022: Meesho launches Valmo. 
• 2022: Meesho crosses 5 million Placed Orders a day. 
• 2023: Meesho crosses 500 million downloads. 
• 2023: Meesho launches content commerce. 
• 2024: Meesho becomes free cash flow positive. 
• 2025: Inbound merger of Meesho Inc. into Meesho Limited.