Incorporated in 1979, Parekh Platinum Ltd. today commands a major share of Indian market through its constant ongoing, conscious efforts towards improvement. The industrial products include primary metals, catalysts, chemicals and engineering products of precious metals. The parent company has been in business of precious metal from more than forty years. The product range includes consumer as well as industrial products of precious metals.

With the experience of generations in Bullion Trade, Parekh family entered the precious metal industry in the segment of silver metal refining and chemicals manufacturing in 1974 under the name of Jyoti Refinery. With the perseverance and hard work, the group achieved the leadership position in a short span of 5 years. In 1979, the group diversified into capacitor materials. In-house developed silver conductor materials found overwhelming support from capacitor industries. Within 2 years period, capacitor material market in India was virtually monopolized. Parekh Platinum was formally incorporated as a private limited company in 1982 and it took over all existing businesses of erstwhile Jyoti Refinery. The most significant decision PPL made in 1983 was to plunge into Platinum Group Metal segment. Within five years, PPL commanded 60% of Indian business in the field of speciality products of platinum group metals.

Parekh Platinum (PPL) stands out distinctly as one of the leaders in the field of precious metals, chemicals, metallurgical technologies and jewellery, catering to a wide spectrum of customers. The company is distinguished by its commitment to success in advancing its technologies. Over  the  past  18 years, PPL's scientists and   engineers have  invented and revolutionized materials and processes used in the manufacture of  hundreds of  products critical to major industries and also towards betterment of the quality of daily lives.

Parekh Platinum has been updating its technology and product portfolio through in-house Research & Development as well as through technical collaboration. The in- house Research & Development is done by technocrats from the field of chemistry & engineering who provide solutions to all difficulties arising in dealing with precious metals.

PPL is setting up a 155 MET. Gold Refinery Project in technical collaboration with Argor Hereaus S.A., Switzerland. This is a backward integration project and will give Parekh Platinum a strong foothold in the global precious market trade.

Continuous upgradation of products & services for customer benefit is a company policy. To implement the policy, constant feedback is obtained from customers on   products & services provided and this is fed to the sales, production and research & development teams for improving products & services.

Product range of the company includes:

• Jewellary Products
• Gold Coin Medallion & Bullion
• Finished Products
• Chain Products

Industrial Products:

• Precious Metal & Alloys
• Precious Metal Catalysts
• Precious Metal Chemicals    
• Precious Metal Engineering-Products
• Precious Metal Recovery & Refinery Services

Semi Finished Products:

• Pre/Master Alloys  
• Findings      
• Powder & Pastes
• Strips 
• Calander Bangles   
• Calander Earrings
• Wires  
• Tubogas    
• Tube Pieces
• Semi Finished Bangles     
• Knurl Tubes