BSE: 544136 | NSE: RKSWAMY | Business Support | Small Cap
Past 10 year's financial track record analysis by Moneyworks4me indicates that RK Swamy Ltd is a average quality company.
The key valuation ratios of RK Swamy Ltd's currently when compared to its past seem to suggest it is in the Overvalued zone.
The Price Trend analysis by MoneyWorks4Me indicates it is Weak which suggest that the price of RK Swamy Ltd is likely to Fall in the short term. However, please check the rating on Quality and Valuation before investing.
Data adjusted to bonus, split, extra-ordinary income, rights issue and change in financial year end.
| Mar'21 | Mar'22 | Mar'23 | TTM | |
|---|---|---|---|---|
| ROCE % ⓘ | 10.3% | 24.3% | 30.6% | - |
| Value Creation Index ⓘ | -0.3 | 0.7 | 1.2 | - |
Growth Parameters ⓘGrowth Parameters Colour Code Guide ⓘ | ||||
| Sales ⓘ | 57.5 | 111 | 144 | 144 |
| Sales YoY Gr. | - | 92.8% | 29.9% | - |
| Adj EPS ⓘ | 0.4 | 3 | 4.8 | 4.3 |
| YoY Gr. | - | 641.5% | 58.9% | - |
| BVPS (₹) ⓘ | 8.7 | 10.8 | 14.3 | 99.6 |
| Adj Net Profit ⓘ | 1.7 | 12.4 | 21.5 | 22 |
| Cash Flow from Ops. ⓘ | 19.4 | 47.5 | 11.3 | - |
| Debt/CF from Ops. ⓘ | 1.8 | 0.4 | 3.7 | - |
CAGR Colour Code Guide ⓘ
| 9 Years | 5 Years | 3 Years | 1 Years | |||||
|---|---|---|---|---|---|---|---|---|
| Sales ⓘ | NA | NA | NA | 29.9% | ||||
| Adj EPS ⓘ | NA | NA | NA | 58.9% | ||||
| BVPSⓘ | NA | NA | NA | 32.7% | ||||
| Share Price | - | - | - | - | ||||
Performance Ratio Colour Code Guide ⓘ
| Mar'21 | Mar'22 | Mar'23 | TTM | |
|---|---|---|---|---|
| Return on Equity % ⓘ | 4.8 | 31.1 | 39.8 | 7.5 |
| Op. Profit Mgn % ⓘ | 18.3 | 18.1 | 24.5 | 15.3 |
| Net Profit Mgn % ⓘ | 2.9 | 11.2 | 14.9 | 15 |
| Debt to Equity ⓘ | 1 | 0.4 | 0.7 | - |
| Working Cap Days ⓘ | 0 | 801 | 600 | 0 |
| Cash Conv. Cycle ⓘ | 0 | -375 | -327 | 0 |
Debt to equity has declined versus last 3 years average to 0.65
Return on Equity has declined versus last 3 years average to 7.50%
Sales growth has been subdued in last 3 years 0.00%
Net Profit has been subdued in last 3 years 0.00%
Sales growth is not so good in last 4 quarters at -10.86%
| Standalone | Consolidated | |
|---|---|---|
| TTM EPS (₹) | 4.3 | 6.2 |
| TTM Sales (₹ Cr.) | 144 | 293 |
| BVPS (₹.) ⓘ | 99.6 | 96.7 |
| Reserves (₹ Cr.) ⓘ | 478 | 463 |
| P/BV ⓘ | 2.86 | 2.94 |
| PE ⓘ | 66.67 | 45.95 |
| From the Market | |
|---|---|
| 52 Week Low / High (₹) | 227.75 / 312.00 |
| All Time Low / High (₹) | 227.75 / 312.00 |
| Market Cap (₹ Cr.) | 1,436 |
| Equity (₹ Cr.) | 25.2 |
| Face Value (₹) | 5 |
| Industry PE ⓘ | 45 |
| Pledged * | 0.00 | 0.00 |
| PARTICULARS | Mar'21 | Mar'22 | Mar'23 |
|---|---|---|---|
| Sales | 58 | 111 | 144 |
| Operating Expenses ⓘ | 47 | 91 | 109 |
| Manufacturing Costs | 9 | 46 | 56 |
| Material Costs | 0 | 0 | 0 |
| Employee Cost | 24 | 27 | 32 |
| Other Costs ⓘ | 14 | 18 | 20 |
| Operating Profit ⓘ | 10 | 20 | 35 |
| Operating Profit Margin (%) | 18.2% | 18.1% | 24.5% |
| Other Income ⓘ | 6 | 6 | 5 |
| Interest ⓘ | 8 | 5 | 6 |
| Depreciation ⓘ | 6 | 6 | 5 |
| Exceptional Items ⓘ | 0 | 0 | 0 |
| Profit Before Tax ⓘ | 3 | 15 | 29 |
| Tax ⓘ | 1 | 2 | 7 |
| Profit After Tax | 2 | 13 | 22 |
| PAT Margin (%) | 2.9% | 11.3% | 15.0% |
| Adjusted EPS (₹) | 0.4 | 3.1 | 4.9 |
| Dividend Payout Ratio (%) | 28% | 13% | 10% |
| PARTICULARS | Mar'21 | Mar'22 | Mar'23 | |||||||
|---|---|---|---|---|---|---|---|---|---|---|
Equity and Liabilities | ||||||||||
| Shareholders Fund | 35 | 44 | 64 | |||||||
| Share Capital ⓘ | 4 | 4 | 4 | |||||||
| Reserves ⓘ | 31 | 40 | 59 | |||||||
| Minority Interest | 0 | 0 | 0 | |||||||
| Debt | 35 | 18 | 41 | |||||||
| Long Term Debt | 0 | 0 | 0 | |||||||
| Short Term Debt | 35 | 18 | 41 | |||||||
| Trade Payables | 175 | 213 | 183 | |||||||
| Others Liabilities ⓘ | 21 | 21 | 44 | |||||||
| Total Liabilities ⓘ | 266 | 296 | 332 | |||||||
Fixed Assets | ||||||||||
| Gross Block | 22 | 25 | 28 | |||||||
| Accumulated Depreciation | 6 | 11 | 16 | |||||||
| Net Fixed Assetsⓘ | 16 | 14 | 12 | |||||||
| CWIP ⓘ | 0 | 0 | 0 | |||||||
| Investmentsⓘ | 0 | 0 | 96 | |||||||
| Inventories | 0 | 0 | 0 | |||||||
| Trade Receivables | 154 | 168 | 179 | |||||||
| Cash Equivalents | 18 | 25 | 7 | |||||||
| Others Assetsⓘ | 78 | 88 | 38 | |||||||
| Total Assets ⓘ | 266 | 296 | 332 | |||||||
| PARTICULARS | Mar'21 | Mar'22 | Mar'23 |
|---|---|---|---|
| Cash Flow From Operating Activity ⓘ | 19 | 48 | 11 |
| PBT ⓘ | 3 | 15 | 29 |
| Adjustment ⓘ | 8 | 6 | 8 |
| Changes in Working Capital ⓘ | 1 | 25 | -20 |
| Tax Paid ⓘ | 8 | 2 | -6 |
| Cash Flow From Investing Activity ⓘ | -5 | -11 | -41 |
| Capex | 0 | -1 | -1 |
| Net Investments | 0 | 0 | -96 |
| Others ⓘ | -5 | -10 | 55 |
| Cash Flow From Financing Activityⓘ | -20 | -26 | 12 |
| Net Proceeds from Shares ⓘ | 0 | 0 | 0 |
| Net Proceeds from Borrowing ⓘ | 0 | 0 | 0 |
| Interest Paid ⓘ | -5 | -3 | -5 |
| Dividend Paid ⓘ | 0 | -2 | -2 |
| Others ⓘ | -14 | -21 | 18 |
| Net Cash Flow ⓘ | -6 | 10 | -18 |
| PARTICULARS | Mar'21 | Mar'22 | Mar'23 | |||||||
|---|---|---|---|---|---|---|---|---|---|---|
| Ratios | ||||||||||
| ROE (%) | 4.66 | 31.58 | 40.02 | |||||||
| ROCE (%) | 14.95 | 30.66 | 41.48 | |||||||
| Asset Turnover Ratio | 0.22 | 0.39 | 0.46 | |||||||
| PAT to CFO Conversion(x) | 9.5 | 3.69 | 0.5 | Working Capital Days | ||||||
| Receivable Days | 975 | 530 | 440 | |||||||
| Inventory Days | 0 | 0 | 0 | |||||||
| Payable Days | 0 | 0 | 0 | |||||||
RK Swamy Limited was originally incorporated on February 16, 1973, at Madras, India as ‘R. K. Swamy Advertising Associates Private Limited’, a private limited company under the Companies Act, 1956, pursuant to a certificate of incorporation issued by the Registrar of Companies, Tamil Nadu at Madras. Due to strategic investment by BBDO into the Company, the Board of the company approved the change in the name of the company from ‘R. K. Swamy Advertising Associates Private Limited’ to ‘R. K. Swamy BBDO Advertising Private Limited’ by their resolution dated June 30, 1990, which was thereafter approved by the Shareholders of the company through their special resolution dated September 3, 1990 and a fresh certificate of incorporation, under the Companies Act, 1956, was issued by the Registrar of Companies, Tamil Nadu at Madras on September 11, 1990. Afterwards, the Board of the company approved the change in the name of the company from ‘R. K. Swamy BBDO Private Limited’ to ‘R K Swamy Private Limited’ by their resolution dated May 16, 2022, which was thereafter approved by the Shareholders of the Company pursuant to a special resolution dated May 19, 2022, due to the disinvestment of BBDO from the Company and a fresh certificate of incorporation, under the Companies Act, 2013, was issued by the RoC on June 21, 2022. Subsequently, the company was converted into a public limited company under the Companies Act, 2013 and consequently the name of the Company was changed from ‘R K Swamy Private Limited’ to ‘R K Swamy Limited’ pursuant to a resolution passed by the Board of the company on June 16, 2023 and a special resolution passed by the Shareholders of the company on July 3, 2023, and a fresh certificate of incorporation dated July 17, 2023 was issued by the RoC.
The company is one of the leading integrated marketing service groups in India, offering a single-window solution for creative, media, data analytics and market research services. The company offers a comprehensive range of services in the following interrelated and complementary business segments: (i) Integrated Marketing Communications, (ii) Customer Data Analytics and Marketing Technology (Customer Data Analytics and MarTech); and (iii) Full Service Market Research (including customer experience measurement) and Syndicated Studies (Full-Service Market Research). It has a track record of many decades, and has been serving leading companies such as Aditya Birla Sun Life AMC, Cera Sanitaryware, Dr. Reddy’s Laboratories, E.I.D. Parry (India), Havells India, Hawkins Cookers, Himalaya Wellness Company, Hindustan Petroleum Corporation, ICICI Prudential Life Insurance Company, IFB Industries, Mahindra and Mahindra, Oil and Natural Gas Corporation, Royal Enfield (a unit of Eicher Motors), Shriram Finance, Tata Play, Ultratech Cement, and Union Bank of India.
The company is a data driven integrated marketing services provider and all segments of its business use digital initiatives extensively. The company aims to provide the highest levels of professional service to meet the continuous needs of its clients and aims to continue growing its capabilities with an unyielding focus on the needs of its clients. Driven by its clients’ continuous demand for more effective and efficient marketing services, it strives to pursue a contrarian strategy by providing a wide range of advertising and marketing services under a unified management.
Business area of the company
The company is one of the leading integrated marketing service groups in India, offering a single-window solution for creative, media, data analytics and market research services.
Services of the company
Awards, accreditations & recognitions
History and milestones
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