Adani Enterprises, one of the leading infrastructure companies in India, has awarded its digital duties to Quasar Media, which is managed by GroupM in India. The account would be handled by Quasar’s Mumbai office.
The deal includes undertaking the company’s strategy across social media, search engine optimization, media planning and buying and online reputation management.
Adani Enterprises (AEL) is the flagship company of the Adani Group, it is the country's largest coal importer-turned-domestic private mine developer-cum-operator (MDO). The company is truly a diversified asset backed commodities trader, sourcing, producing, marketing and transporting them across the globe.
