Shalimar Paints is looking to launch at least four new products in Q3 and a new product per quarter after that. The company expects strong growth in Q3 on back of new capacities.
The company has made a loss of over Rs 2 crore in the second quarter ended September 30, 2014 compared with a profit in excess of Rs 4 crore last year. The company’s margins too cracked over 700 basis points to barely 1.5% but the company is in an aggressive product launch mode now.
Shalimar Paints is one of the leading paints manufacturing companies in India. The company has three manufacturing facilities located Howrah, Nasik and Sikandrabad.