Symphony surges on launching special models for online retail, TV shopping and B2B segments

03 Feb 2015

Symphony is currently trading at Rs. 2324.00, up by 25.95 points or 1.13% from its previous closing of Rs. 2298.05 on the BSE.

The scrip opened at Rs. 2335.00 and has touched a high and low of Rs. 2346.00 and Rs. 2300.00 respectively. So far 5235 shares were traded on the counter.

The BSE group 'B' stock of face value Rs. 2 has touched a 52 week high of Rs. 2358.80 on 02-Feb-2015 and a 52 week low of Rs. 447.00 on 13-Feb-2014.

Last one week high and low of the scrip stood at Rs. 2358.80 and Rs. 2165.45 respectively. The current market cap of the company is Rs. 8143.69 crore.

The promoters holding in the company stood at 75.00% while Institutions and Non-Institutions held 6.46% and 18.54% respectively.

Symphony has developed special model variants to be offered in emerging channels of online retail, TV shopping and B2B beginning the summer of 2015. This step has been taken by the company to further expand its sales in the burgeoning non-traditional segments of online retail, TV shopping network and B2B. This will enable each channel to have mutually exclusive models which allow them to pursue independent sales and pricing strategies.

However, as some online portals have adopted the market place model, there still exists the possibility of unauthorized individual traders selling the company’s regular models through them.

Symphony recognizes the importance of emerging non-traditional segments and will evolve policies and develop products to fully harness their potential, while continuing to reap strong relationships with its vast network of dealers in the traditional trade channel.

Related Symphony Ltd. Links:

Symphony Share Price

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