Leading multiplex chain PVR is planning to install Dolby Atmos technology in 50 of its cinemas across the country over the next two years, which will be one of the largest roll outs of Dolby Atmos screens by any multiplex chain in India. The company already has two existing properties equipped with Dolby Atmos technology.
PVR is engaged in the business of film exhibition. The company operates other business such as providing content, film distribution and Entertainment Park through its subsidiaries. Currently, the company has achieved the status of being India’s largest cinema chain.
