It is a clear sign of desperate times. Two of the fiercest rivals for control of Indian skies, Jet Airways and Kingfisher Airlines, embarked on an extraordinary move to work out an operational alliance in a bid to rein in runaway losses.
Following marathon meetings between Kingfisher chairman Vijay Mallya and his Jet Airways counterpart Naresh Goyal over the weekend, the two companies on Monday announced an alliance, which includes sharing of codes on domestic and international flights, leveraging the joint network, joint fuel management, common ground handling, cross-selling of flight inventories, network rationalisation, cross-utilisation of crew, reciprocity in Jet Privilege and King Club programmes. The proposed code-sharing is subject to the approval of the Director General of Civil Aviation (DGCA).
This alliance represents a completely new industrial model for aviation in
In the current environment of high costs and declining margins, the two bleeding airlines, which together accounts for over 60% share of