Bajaj Auto is planning to roll out a series of new products, double capacity at one of its factories and launch a new brand this year. The country's second largest producer of motorcycles will launch new products in the budget (100cc), executive (110-150cc) and sports (150cc and above) segments, despite the broadly sluggish demand.
A budget motorcycle under an existing brand is also to be launched later this month and a new product in the Rs 1-2 lakh category under the Pulsar brand. Currently, the Pulsar RS200 is the only model priced above Rs 1 lakh.
Bajaj Auto is a $2.3 billion company founded in 1926. It is world’s fourth largest two and three-wheeler manufacturer. Bajaj Auto has three plants in all, two at Waluj and Chakan in Maharashtra and one plant at Pant Nagar in Uttaranchal.
