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Tata Motors’ arm JLR to open online car buying service

Tata Motors Passenger Vehicles Ltd. | Automobiles - Passenger Cars | Automobiles | BSE: 500570 | NSE: TMPV

23 Aug 2016 Evaluate

Tata Motors’ subsidiary -- Jaguar Land Rover (JLR) , in partnership with Rockar, will launch a new digital retail website and accompanying store in the Westfield Stratford shopping complex, as it becomes the first premium automotive brand to offer fully-online purchasing. Developed with digital retail experts, Rockar, the new car-buying experience will be opening at the Westfield Stratford shopping complex in London in early October, but customers will be able to use the new accompanying online store from September 7, 2016.

The service allows customers to buy a car online without having to visit a dealership. However, there will also be a store at Westfield Stratford shopping centre in London, where customers can be shown the buying process and test drive models. ‘Rockar Jaguar Land Rover Stratford London’ is a unique addition to the network. The first premium car company to extend its network to include a shopping complex location, Jaguar Land Rover has developed and applied its customer-centric ethos to fit this new environment, creating an immersive, brand-led experience.

The store has been specifically designed as a relaxed environment where shoppers can learn about Jaguar and Land Rover at their own pace, and customers can be confident in their purchase thanks to the store’s clear and transparent policy on price. Instead, clear and detailed figures are provided for part exchanges and finance, giving buyers total transparency.

Tata Motors is India's largest automobile company. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand, South Africa and Indonesia. Among them is Jaguar Land Rover, the business comprising the two iconic British brands.

Tata MotorsPassenger Share Price

360.15 3.70 (1.04%)

17-Apr-2026 16:59 View Price Chart

Peers

Company Name	CMP
Tata MotorsPassenger	360.15
Maruti Suzuki	13452.25
Mahindra & Mahindra	3199.35
Hyundai Motor India	1901.25
Mercury Metals	35.39
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Tata Motors’ arm JLR to open online car buying service

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