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Tata Global Beverages extends partnership agreement with Keurig

02 Mar 2017 Evaluate

Tata Global Beverages (TGB) has expanded its partnership agreement with Keurig Green Mountain, Inc. (Keurig) for manufacturing, sales, licensing and distribution of the Eight O’Clock coffee and Tetley tea brands in K-Cup pods for use in Keurig brewers.

The renewed long-term agreement allows for the continued success for the brands through in-home and away-from-home channels, as well as on Keurig’s consumer direct websites throughout the US and Canada.

Tata Global Beverages is a global beverage business with a brand presence in over 40 countries. The company has significant interests in tea, coffee and water and is the world’s second largest tea company.



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