PVR has launched 10 screens on a single day in Pune. The combined launch includes the iconic sub-brand ‘PVR ICON’ at The Pavillion, Senapati Bapat Road, Shivajinagar and PVR Cinemas at the Kumar Pacific Mall, Shankarshet Road, Near Swargate and it is the first of its kind attempt by any cinema exhibition chain in terms of scale.
These launches see PVR reach a screen count of 160 screens across 38 properties in Maharashtra with 6 properties and 35 screens in Pune.
PVR is the largest and the most premium film and retail entertainment company in India. The company is engaged in the business of film exhibition. The company operates other business such as providing content, film distribution and Entertainment Park through its subsidiaries.
