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Viaan Industries launches unique game show format

20 Sep 2017 Evaluate

Viaan Industries has launched a unique game show format ‘Aunty Boli Lagao Boli powered by chasebid.com’ in association with ColorsTV and Viacom 18 on 24th September 2017. The game show format has been developed by the gaming division of the company -- Viaan Studios. This game show which targets prime-time television audience will be telecast on Colors TV, every Sunday.

In a recent development, VLCC Healthcare, one of India’s largest brands present in the beauty and wellness space has been roped in as associate sponsor.

The popularity of the yet-to-be-aired show can be measured by the significant number of viewer registrations on the powering platform www.chasebid.com. Viaan Industries in partnership with Colors TV and Viacom 18 continue to target high viewership through a targeted media campaign.

Viaan Industries was founded in Mumbai, India by renowned entrepreneur Raj Kundra and top celebrity Shilpa Shetty Kundra. The company has a strong and growing presence across the promising sunrise sectors of Entertainment (Gaming, Licensing, Animation), Health & Wellness.

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