ICICI Bank has signed a Memorandum of Understanding (MoU) with Ola, India’s largest and most popular mobile app for transportation, to bring forth a range of integrated offers to their customers and driver-partners. Through this alliance, Ola booking facility will be available on ICICI Bank’s mobile banking platforms.
Besides, the bank will offer a ‘Pay Direct’ card for Ola’s driver-partners. With this, Ola’s auto and cab driver-partners will be able to get their daily earnings directly into their ‘Pay Direct’ card accounts. Additionally, driver partners can also swipe this card at merchant outlets for their purchases.
The bank will also launch a new co-branded credit card in association with Ola. Using this card, customers will witness an enhanced experience through several offers such as cashbacks and accelerated reward points.
ICICI Bank is engaged in providing a range of banking and financial services, including commercial banking, retail banking, project and corporate finance, working capital finance, insurance, venture capital and private equity, investment banking, broking and treasury products etc.