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ITC acquires Nimyle brand from Arpita Agro

08 Jun 2018 Evaluate

ITC has acquired floor cleaning brand Nimyle from Arpita Agro Products for an undisclosed amount, marking the cigarette-biscuits-hotel major's entry into the home care segment. The deal will allow ITC the scope to build the category in East before taking it national.

Nimyle is the second largest brand in the floor cleaning segment in West Bengal and Odisha while has recently entered the North and selling through e-commerce firms like Amazon and Big Basket.

ITC has business a interests in cigarettes, hotels, paperboards and specialty papers, packaging, agri-business, packaged foods and confectionery, information technology, branded apparel, personal care, stationery, safety matches and other FMCG products.

ITC Share Price

306.05 -3.10 (-1.00%)
22-Apr-2026 12:58 View Price Chart
Peers
Company Name CMP
ITC 306.05
Godfrey Phillips 2175.00
VST Industries 263.55
The Indian Wood Pro. 33.80
NTC Industries 169.90
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