PVR is eyeing Rs 500 crore revenue from South India based SPI Cinemas, which the former is in the process of acquiring, by financial year 2019-20. The company also expects this acquisition to help diversify content risk further with good mix of regional, Bollywood and Hollywood films.
PVR is the largest and most premium film exhibition company in India. Since its inception in 1997, the brand has redefined the way entertainment is consumed in the country.