ITC has entered the ready-to-drink milk-based beverages market with the launch of 'Sunfeast Wonderz Milk'. With this, the company is further expanding its dairy product folio beyond ghee, milk and curd. The new brand would first be available in Tamil Nadu and Karnataka, both accounting for nearly a quarter of the marketshare of the company across the country.
ITC has business a interests in cigarettes, hotels, paperboards and specialty papers, packaging, agri-business, packaged foods and confectionery, information technology, branded apparel, personal care, stationery, safety matches and other FMCG products.
