Artimas Fashions, a subsidiary of Lux Industries, has entered into a partnership to manufacture and market a male innerwear brand, promoted by Indian cricket captain Virat Kohli. Initially, the 'one8' brand would be available on e-commerce platforms, after which retail-channel sales would follow.
Lux Industries manufactures and sells knitwear in India. The company offers a range of innerwear for men, women, and children. It also exports its products to the Middle East countries.
| Company Name | CMP |
|---|---|
| Welspun Living | 125.45 |
| Vardhman Textiles | 557.75 |
| Arvind | 387.20 |
| K.P.R. Mill | 926.40 |
| Page Industries | 37935.70 |
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