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Phoenix Mills jumps on launching ‘One Bangalore West’ residential project in Rajajinagar

The Phoenix Mills Ltd. | Construction - Real Estate | Construction & Infrastructure | BSE: 503100 | NSE: PHOENIXLTD

11 Sep 2012 Evaluate

Phoenix Mills is currently trading at Rs. 177.75, up by 2.30 points or 1.31% from its previous closing of Rs. 175.45 on the BSE.

The scrip opened at Rs. 176.05 and has touched a high and low of Rs. 182.10 and Rs. 174.50 respectively. So far 26,000 shares were traded on the counter.

The BSE group 'B' stock of face value Rs. 2 has touched a 52 week high of Rs. 222.40 on 14-Feb-2012 and a 52 week low of Rs. 149.15 on 20-Dec-2011.

Last one week high and low of the scrip stood at Rs. 184.90 and Rs. 173.15 respectively. The current market cap of the company is Rs. 2,574 crore.

The promoters holding in the company stood at 65.92% while Institutions and Non-Institutions held 28.03% and 6.05% respectively.

Phoenix Mills has launched phase I of ‘One Bangalore West’ 3 million square foot Residential project in Rajajinagar (Bangalore) on September 7, 2012. The launch received a tremendous response with over 275 apartments (greater than 7 lakh square feet) worth over Rs 530 crore being booked till date. The launch consisted of 5 towers comprising 29 floors each. The average basic sales price exceeded Rs 7,000 per square feet, above our internal estimates.

The project’s elegantly designed mock apartment at the site’s marketing office was extremely well received and the high conversion ratio of potential customers to bookings received was a testament to its unique product designs and value proposition. Further, the sale team continues to receive several enquiries due to the project’s carefully planned marketing strategy and visibility.

The company expects One Bangalore West’s sales momentum to continue positivity and further seen upward progress in price at which further area is expected to be sold. Construction for the project’s phase I is expected to begin within a month’s and excavation for towers 1, 2 and 3 is near complete and towers 4 and 5 in progress.

The Phoenix Mills is engaged in property development in India. Its activities include planning, execution, and marketing of projects, property rental and management, and maintenance and sale of the completed properties

Phoenix Mills Share Price

1747.60 -15.40 (-0.87%)

13-Apr-2026 16:59 View Price Chart

Peers

Company Name	CMP
Lodha Developers	820.90
Dilip Buildcon	437.70
DLF	568.40
Oberoi Realty	1685.35
Ahluwalia Contract(I	784.50
View more..

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Phoenix Mills jumps on launching ‘One Bangalore West’ residential project in Rajajinagar

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