ITC has launched the world's most expensive chocolate priced at Rs 4.3 lakh per kilogram under its Fabelle brand. ITC's luxury chocolate brand Fabelle Exquisite Chocolates has introduced its limited edition range chocolate 'Trinity - Truffles Extraordinaire' - which entered into Guinness World Records to become the world's most expensive chocolate.
The limited edition offering will be encased in a hand-made wooden box, containing 15 truffles, each weighing approximately 15 grams. The made-to-order box will be available at an indulgent price of Rs 1 lakh inclusive of taxes.
ITC has business a interests in cigarettes, hotels, paperboards and specialty papers, packaging, agri-business, packaged foods and confectionery, information technology, branded apparel, personal care, stationery, safety matches and other FMCG products.
